This seminar brings together researchers and media experts to share insights on using traditional and non-traditional media to boost awareness of your research.
The seminar will also highlight the use of visuals, such as graphics and animation, to demonstrate complicated information in a simplistic and entertaining way to the community and to funding bodies, and to have these on hand when preparing for the media call or activity.
This is a free event targetted toward students and researchers from partner institutes based at TRI and those based at other institutes.
Resources will be provided at the event including A Guide to Writing for The Conversation
Speakers
MC - QUT IHBI’s Erik de Wit, a former journalist, sub-editor and newspaper editor for Quest Newspapers.
Erik has worked in journalism and science communication since 1993. He started as a reporter at newspapers in Moree and Inverell, in northern New South Wales, before joining Quest Newspapers in Brisbane. During his time at Quest, almost 10 years, Erik was a journalist, sub-editor and newspaper editor. Following that he became a sub-editor at the Courier-Mail and moved into science communication at The University of Queensland, working predominantly at the Institute for Bioengineering and Nanotechnology. Since June, Erik has been working in communications at QUT’s Institute of Health and Biomedical Innovation.
Talk to Erik on Linked In au.linkedin.com/pub/erik-de-wit/43/778/40 or by email [email protected]
Researcher – Ingrid Winkler, Senior Research Fellow and head of the Stem Cells and Cancer group at Mater Research Institute – UQ based at TRI will share her recent experiences with media
Associate Professor Ingrid Winkler is a Senior Research Fellow and head of the Stem Cells and Cancer group at Mater Research Institute - University of Queensland. Ingrid Winkler’s research focuses on understanding how micro-environments protect and instruct stem cells. Her innovative research has already led to several discoveries, such as a novel strategy to protect normal haematopoietic stem cells from chemotherapy or radiation damage which may lead to potentially alleviating the life-threatening side-effects of cancer therapies; And less intrusive methods to deliver cancer therapy to patients. In 2013 her research was recognised to be among ‘Ten of the Best Research Projects’ in Australia by the National Health & Medical Research Council. Over the course of her career, Dr Winkler has produced 49 peer-reviewed articles, including a recent landmark study in Nature Medicine 2012, describing a key component of the bone marrow vascular niche (E-selectin) in regulating haematopoietic stem cell self-renewal and chemo-sensitivity.
Speaker #1 - Drew Berry from the Walter and Eliza Hall Institute (WEHI) will discuss using visual media to communicate your research and engage with stakeholders.
Drew Berry is a biomedical animator who creates scientifically accurate and aesthetically rich visualisations that reveal the cellular and molecular processes for a wide range of audiences. Beginning his career as a cell biologist and microscopist Drew brings a rigorous scientific approach to each project, immersing himself in relevant research to ensure current data are represented. Since 1995, he has been a biomedical animator at the Walter and Eliza Hall Institute of Medical Research (WEHI). His animations have exhibited at venues such as the Guggenheim Museum, MoMA, the Royal Institute of Great Britain and the University of Geneva. In 2010 he received a MacArthur Fellowship "Genius Award".
Links
WEHI animation library
Drew Berry Wikipedia
TED talk
Björk 'Hollow' music video
Speaker #2 – Mel Kettle, communications and social media consultant will discuss the benefit of using social media.
Mel is a communications and social media consultant, speaker, blogger, educator, coach, bookworm, obsessive foodie and eatie, and a budding photographer. She has over 20years professional experience, holds a Master of Business in Marketing and has recently graduated with a Master of Public Health. Mel established her communications consultancy over eight years ago, and today she chooses to work with clients that seek to create a difference, ideally in the food, health and research sectors.
Talk to Mel on twitter @melkettle
